Brand identity systems.
Built from concept.

Grounded in strategy, clear in their logic,
consistent in their expression,
and able to evolve over time.
Showreel
We are Redondo

We are Redondo

We are a team of professionals with
experience across multiple areas of
design, brought together by a shared
vision and a common way of working.
We are a team of professionals with experience across multiple areas of design, brought together by a shared vision and a common way of working.
Selected work

Selected work

See our most recent case studies.

Research and analysis · Audience and cultural context · Competitive landscape · Positioning · Brand architecture · Naming · Strategic narrative · Concept development
Research and analysis · Audience and cultural context · Competitive landscape · Positioning · Brand architecture · Naming · Strategic narrative · Concept development
Trusted by

Trusted by

Mosca
Bertha
Ines C
Agna
kaboa
UPtravel
route
fotiche
Amarillo
malu
Toys for us
Rumba
mamon
MOM lab
pump
Grupo Life
MOAI
Ecolicua
St Andrews Schol
Ananá
superlocal
WASABI
Trios
Estudio Innovacion
Biblioteca Nacional
Mosca
Bertha
Ines C
Agna
kaboa
UPtravel
route
fotiche
Amarillo
malu
Toys for us
Rumba
mamon
MOM lab
pump
Grupo Life
MOAI
Ecolicua
St Andrews Schol
Ananá
superlocal
WASABI
Trios
Estudio Innovacion
Biblioteca Nacional
Fundacion Mario Benedetti
Facultad de Psicología
UDELAR
BROU
LAR
Salus
Pasteur
teva
Eurofarma
Megalabs
guildara
FRWD
encuentra
carter's
Haussa
The Electric Factory
qualabs
Promptior
intel
infinia
LYNK
Arkimedes
franq
nocnoc
Nowports
Fundacion Mario Benedetti
Facultad de Psicología
UDELAR
BROU
LAR
Salus
Pasteur
teva
Eurofarma
Megalabs
guildara
FRWD
encuentra
carter's
Haussa
The Electric Factory
qualabs
Promptior
intel
infinia
LYNK
Arkimedes
franq
nocnoc
Nowports
Our services

Our services

01

Brand Strategy

The foundation for every decision that follows. Understanding context, analyzing landscape
and defining positioning so the brand has a
clear direction.
Research and analysis
Audience and cultural context
Strategic narrative
Naming
Brand architecture
Concept development
Competitive landscape
Positioning
02

Brand Culture

Aligning the organization behind the brand.
Defining how it is understood, communicated and sustained internally.
Values
Verbal identity
Tone of voice
Culture and alignment frameworks
Messaging frameworks
Manifesto
03

Identity

Translating strategy into visual identity systems.
Open, scalable, and built to evolve over time.
Visual identity systems
Design principles
Art direction
Guidelines
Motion & 3D design
Iconography
Typography, color, and visual language
Grid and layout systems
Illustration and graphic languages
04

Brand Experience

Applying the identity across different contexts.
Developing the assets and frameworks that ensure consistency in use.
Editorial
Social media systems
Sales and marketing materials
Creative campaigns & adaptations
Packaging
Presentations and investor decks
Communication assets
Signage and spatial systems
Email marketing and digital assets
05

Digital Experience

Designing how the brand works in digital environments, across websites, products and platforms where identity and usability need to align.
Web design
Digital systems
UX/UI
Product and platforms
Motion and 3D design
Prototyping and testing
06

Brand Management

Ongoing support. Keeping the brand coherent
as the company grows.
Outsourcing
Creative Direction
Mentoring and brand tracking
Workshops
Testimonials

Testimonials

Amanda Tâmara
General Director Carter's Iberia
"Working with Redondo has been a game-changer for our brand. From the beginning, they understood the essence of the brand with incredible clarity: who we are, what we need, and how we want to communicate. What they deliver is almost always the final version. They are the kind of partner that transforms processes and results from day one."
About us

About us

Redondo is a design studio focused on brand identity.

Years in Practice
15+
Brand Systems Designed
60+
Countries Reached
12+
Redondo
You
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